We are Insightful Edge

About Us

Insightful Edge is a business specialising in feedback that helps individuals, teams and organisations to improve. We believe that effective feedback is the key to sustainable growth and performance improvement. Our goal is therefore to make powerful feedback and insight available to organisations through well-formed and focused solutions.

We’ll engage fully with you to understand your business, what you want to achieve and the culture of your organisation. Only then can we recommend the best software and training solutions for you. Once we’ve discussed your need, we’ll recommend either an off-the-shelf solution, a one-off tailored solution for your business or a partnership solution. We’ll work with you through the implementation to make sure that you know what you need to do at each step of the process. We even support you after your feedback is complete, helping you implement changes, find coaches for staff and working with you towards your next assessment. We understand that your personnel development cycle needs to be a part of your overall strategy and deliver tangible benefits. Our people are made up of mix of experienced L&D / HR consultants and technologists providing a balanced blend of products that supports learning and evokes change.

Why Work with Us?

  • Relationships

    We value our clients. Our help desk is dedicating to supporting partners, clients and recipients regardless of size of the project.

  • Honesty

    Honesty is in our DNA: we’ll tell you what we believe and we’ll treat you the way we’d like to be treated

  • Simplicity

    We design and implement feedback products that are easy to use and interpret. When working with us we won’t use techy speak (unless you want us to) we will just focus on what you need.


We work both direct with organisations and with Partners to deliver our services. Where partners use our branded feedback solution work unseen in the background ensuring that the feedback offering enriches their brand and adds value to the services they are already offering

Giving back

Insightful Edge stands on the three pillars of people, potential and performance. We understand that performance is achieved through people, delivered through the unleashing of potential. Our passion to make a difference extends beyond our clients to also include people who are less fortunate than ourselves.

Funded by 10% of company profits, Insightful Edge supports people who have very little or no opportunity to develop the potential they were born with, beginning with enabling those very lives to be lived.

People feel valued when they are able to make a contribution to the community of which they are part. We help mobilise others to make a difference – choosing to give a hand-up rather than a hand-out to those in need.